Consumer show reports sign for optimism
By Christopher Gerber, Associate Digital Editor
March 8, 2013
Filed under Chris Gerber
Show season has been wrapping up, and despite the worries in Washington, dealers and consumers appear to be positive for a successful 2013.
Consumer shows in powersports, automotive, RV and boating have shown an increase or flat attendance, but reports from exhibitors have been signaling a vastly improved selling season in 2013.
Some other show reports might provide interested perspective for the year ahead:
- The Detroit Auto Show, the nation’s largest auto show, reported attendance up to the highest levels in nearly 10 years in 2013. After dropping to 650,000 attendees in 2009, the show reported 795,000 over the course of the event in 2013. The nearly 800,000 people who came through the door increased attendance year-over-year by 3.25 percent.
- Attendance at a few of the nation’s RV shows were up as well, with reports of attendance at the Pittsburgh RV show, Northeast RV and Camping Show, and Detroit Camper and RV Show all reported attendance up in 2013 by at least 10 percent. Exhibitor space at many of the shows was up significantly as well.
- For powersports, a Q&A with the producers of the International Motorcycle Shows reported attendance up a couple of percentage points, and the addition of another motorcycle show in Atlanta.
- On the marine side, attendance at the nation’s largest boat show, the Miami International Boat Show and Strictly Sail, was up 1.2 percent in 2013, with many exhibitors reporting that it was the best show they’ve had in more than 20 years.
How have shows been for your dealership in 2013? What are your expectations for the coming season?