Prioritize your company’s cybersecurity

Brianna-Liestman

By Brianna Liestman
August 27, 2015

In an age when more and more companies have fallen victim to cybersecurity attacks, one company is calling in the professionals. Parsons Corp., a construction and engineering firm, chose to fill its open position on the board of directors with a retired Air Force major general who helped create the Department... Read more »

Settlement clears the way for isobutanol development

Jonathan Sweet, Editor In Chief

Jonathan Sweet
August 25, 2015

Great news on the ethanol-alternative front this week as a multi-year legal battle has been settled. Gevo and Butamax agreed Monday to cross-license their technologies for producing isobutanol (also known as biobutanol). Isobutanol is a corn-based fuel that has been championed by the marine industry... Read more »

Why overworking your employees almost always backfires

Jonathan Sweet, Editor In Chief

Jonathan Sweet
August 20, 2015

It's a narrative most people have become all too familiar with during the last several years: more work for fewer people that are getting paid less. Some business owners considered this a godsend -- "Hey, we can get more done for less money!" The smart ones realized that's not sustainable in the long... Read more »

Shop closed: On vacation

Brianna-Liestman

By Brianna Liestman
August 18, 2015

As summer is winding down, many families are planning last-minute vacations or counting down days to a planned getaway. The working members of those families are likely wrapping up projects and tasks at their jobs, and I imagine the weeks leading up to their vacations are haunted by a barrage of “out... Read more »

Map out your company’s future

Brianna-Liestman

By Brianna Liestman
August 13, 2015

We are deep into Top 100 applications here at Boating Industry, and we are getting excited to finalize the list and present it at the gala and in our December issue. When I started in the industry, I jumped in head first with Top 100 applications, and reading about the best practices from the top dealers... Read more »

October 2 is National Manufacturing Day

Brianna-Liestman

By Brianna Liestman
August 11, 2015

Did you know today is National Presidential Joke Day? Probably not and, let’s be honest, these “national days” have sort of gotten out of hand. However, not all of them are silly; some of them are incredibly relevant to our industry. Take, for instance, National Manufacturing Day, the first Friday... Read more »

Brunswick’s McCoy realistic about challenges facing industry

Jonathan Sweet, Editor In Chief

Jonathan Sweet
August 6, 2015

I recently talked to Brunswick CEO Dusty McCoy for an article in the October issue of Boating Industry, and while we covered a wide-ranging set of topics, one area jumped out at me. We've written a lot about the need to diversify the industry over the last couple years -- and gotten some pushback from... Read more »

Automobiles in use are older than ever

Brianna-Liestman

By Brianna Liestman
August 3, 2015

Trends in the automotive industry tend to make their way into the marine industry eventually, so a recent study regarding the average age of the automotive fleet in the U.S. had me intrigued. According to a recent survey by IHS Automotive, the average age of a U.S. car on the road is 11.5 years. This... Read more »

Why Gen Xers and millennials are less likely to become millionaires

Jonathan Sweet, Editor In Chief

Jonathan Sweet
July 30, 2015

Good news for the industry right now: 1 in 7 of those over 62 has net wealth over $1 million and disposable income to spend on items like boats. The bad news? Later generations have a lot less money --  and probably will for their entire lives. That's according to a new paper from the St. Louis Fed’s... Read more »

Adapt to unforeseeable change

Brianna-Liestman

By Brianna Liestman
July 28, 2015

There are trends and activities we expect to stay in the zeitgeist forever, so much so that it becomes shocking when someone suggests those trends may be going by the wayside. Take, for instance, denim jeans. If I said that we could realistically see the clothing staple exit stores within a generation... Read more »

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