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New study highlights long-term income challenges for boating

Jonathan Sweet, Editor In Chief

Jonathan Sweet
December 18, 2014

Elsewhere on the site today, you’ll see a preview of the 2015 industry outlook, which points to a pretty positive outlook for next year. Despite that, most realize there are also plenty of challenges for the long-term health of the industry, which we cover more in-depth in the January issue. Most... Read more »

Are community college degrees a better investment?

Brianna-Liestman

By Brianna Liestman
December 15, 2014

When I was applying for my post-secondary education school of choice, I thought attending my local community college was a bad idea – a four-year university was where I was “supposed” to go. High school counselors and TV sitcoms had fueled this mindset constantly. Well the joke’s on me, because... Read more »

Provide timely feedback for employees

Brianna-Liestman

By Brianna Liestman
December 10, 2014

I read an article recently that said millenials crave feedback exponentially more than previous generations, to which I thought, “That seems off, it can’t be just millenial employees. Who doesn’t want to know how they’re performing in their job?” I think, ultimately, everyone does – it’s... Read more »

Congress finally passes tax breaks … for 2014

Jonathan Sweet, Editor In Chief

Jonathan Sweet
December 8, 2014

So, yeah, that seems to sum up this Congress about right. With mere weeks to go in the year, the U.S. House passed a package of tax breaks … that expire at the end of the year. The tax breaks cover a number of areas, but most notable is a number of incentives for business investment in research... Read more »

Do we need to get on Tumblr?

selfie-Nick

By Nicholas Upton
December 4, 2014

Just before the Thanksgiving holiday, as recipes were being pinned and re-pinned like mad and micro-bloggers re-blogged cat gifs through the night, something happened. Yep, it’s official; the new ephemeral darlings of social media royalty were dubbed.  Tumblr and Pinterest are now the fastest growing... Read more »

Rally your customer base through giving

Brianna-Liestman

By Brianna Liestman
December 1, 2014

Black Friday has come and gone, and we are in the midst of many online orders today on Cyber Monday. It’s possible your business has offered some kind of promotion for the holidays in the spirit of these strong gift-purchasing days. Are you providing the same amount of attention to participating in... Read more »

Data security during the holidays

Brianna-Liestman

By Brianna Liestman
November 25, 2014

Digital security is on the minds of holiday customers this year, particularly with recent security breaches from Target and Home Depot. “Will the store I purchase gifts for my children from be the one that gets hacked? Will my credit be inaccessible when I’m buying that dream present for... Read more »

What makes a Top 100 dealer

Jonathan Sweet, Editor In Chief

Jonathan Sweet
November 20, 2014

Elsewhere on the site today you’ll find our 10th annual Top 100 list – our listing of the best boat dealers in North America. So what makes a Top 100 dealer? In many ways the dealers are drastically different. There are sailboat dealers, powerboat dealers, yacht dealers, fishing boat dealers, etc.... Read more »

A heartfelt thank you from an MDCE newbie

Brianna-Liestman

By Brianna Liestman
November 18, 2014

I’m on my fourth day of MDCE and you’d think I’d be exhausted by now, hiding in a booth with the comfiest couch in a corner where no one could find me. This is far from true – I couldn’t be more energized. In my first 3-4 months here at Boating Industry, I’ve learned quite a bit about the... Read more »

Don’t forget to send your Thanksgiving cards

Jonathan Sweet, Editor In Chief

Jonathan Sweet
November 12, 2014

It’ll be only a few weeks until we all start getting swamped by Christmas (or “Holiday”)  cards from friends, family and, of course, everybody we do business with. But why not cut ahead of the crowd by sending out Thanksgiving cards to your past customers? Before we moved to Minnesota,... Read more »

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