OK, maybe the government is out to get you

Jonathan Sweet, Editor In Chief

By Jonathan Sweet
April 15, 2014

Whenever we ask for your opinions in one of our reader surveys, there tends to be a theme that the government is out to get the boating industry. I’ve always been inclined to downplay that, thinking we’re all taking it a little personally – that the government’s out to get everybody. Well maybe... Read more »

Industry taking E15 message to the airwaves

Jonathan Sweet, Editor In Chief

By Jonathan Sweet
April 2, 2014

Boating industry efforts to repeal the Renewable Fuel Standard continue to heat up with a new television commercial airing in Washington, D.C. The new commercial – you can view it below – is supported by the National Marine Manufacturers Association and BoatUS and funded by the American Petroleum... Read more »

The more things change …

Jonathan Sweet, Editor In Chief

By Jonathan Sweet
March 28, 2014

Coming up in June, we’ll be running some anniversary content as we celebrate the 85 years since Boating Business, the forerunner of Boating Industry, was launched. Flipping through the old issues from those first few years shows that a lot has changed, but as an industry we’re facing many of the... Read more »

Focus on fun

Jonathan Sweet, Editor In Chief

By Jonathan Sweet
March 14, 2014

As a writer, you never know what’s going to connect with the audience. But clearly the idea of selling the fun of boating (the topic of my column in the March issue) is resonating in a big way. In my two years here at BI, I don’t think I’ve ever gotten as much feedback on anything else I’ve written,... Read more »

(LE)GO Boating

Jonathan Sweet, Editor In Chief

By Jonathan Sweet
March 7, 2014

Getting families and children interested in boating is one of the best ways we have to grow the industry. Capitalizing on the buzz around The LEGO Movie, Breakwater Marine found a creative way to grab that demographic’s attention and help draw them to the Vancouver Boat Show. The Surrey, B.C., dealer... Read more »

Five reasons to attend ABC 2014

Jonathan Sweet, Editor In Chief

By Jonathan Sweet
February 25, 2014

This year’s American Boating Congress is still more than two months away, but your deadline for getting the best rate is fast approaching. Scheduled for May 5-7 in Washington, D.C, ABC gives anyone in the industry a great opportunity to meet with policymakers and affect the laws and regulations that... Read more »

New fisheries vision a step in the right direction

Jonathan Sweet, Editor In Chief

By Jonathan Sweet
February 14, 2014

The recreational boating and fishing industry took a big step forward this week with its new “Vision for Managing America’s Saltwater Recreational Fisheries.” For years, recreational fishermen have had to deal with regulations written with commercial fishing in mind. Now, with Magnuson-Stevens... Read more »

Sabotaging your boat show efforts

Jonathan Sweet, Editor In Chief

By Jonathan Sweet
February 7, 2014

We hear from a lot of dealers about how boat shows aren’t what they used to be – less traffic, fewer sales, an all-around less successful venture. My latest trip to a boat show, last week’s Minneapolis Boat Show, reminded me once again how many exhibitors shoot themselves in the foot. The most... Read more »

Beer, drones and creative marketing

Jonathan Sweet, Editor In Chief

By Jonathan Sweet
January 31, 2014

Those buzzkills at the FAA. I was all set to write a blog this week about the creative thinking at Lakemaid Beer up here in the Land of Ten Thousand Lakes. The company posted a clever YouTube video a few days ago introducing its new service: beer delivered by drone to your ice fishing shack. (Trust me,... Read more »

Be heard on ethanol

Jonathan Sweet, Editor In Chief

By Jonathan Sweet
January 24, 2014

Time is running short if you want to register your opinions on the changes to the Renewable Fuel Standard that will reduce the ethanol requirement. Last fall, the Environmental Protection Agency announced its plans to cut the amount of ethanol required to be blended into the nation’s fuel supply. It... Read more »

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