Social Media Monday: Sharing on Facebook
By Jonathan Sweet
May 20, 2013
Welcome to this week’s Social Media Monday, where we answer your social media questions. You can submit questions via the comments below or by email to jonathan.sweet@boatingindustry.com. What are the rules with posting pictures on Facebook? Do I need to own the picture? And is it legal to share any... Read more »
Top 100 Ideas: Lake Union Sea Ray
By Christopher Gerber
May 17, 2013
Lake Union Sea Ray was a dealership with a set of common problems. Management had a lot of questions about the effectiveness of its processes and strategies, as well as new and former customers, but despite ideas of its own and some help from the manufacturers, had no concrete direction for how it would... Read more »
Friday Economic Snapshot: Small business optimism up, pessimism still lingering
By Tom Kaiser
May 17, 2013
Welcome to a new feature from Boating Industry — the Friday Economic Snapshot. We’ll bring you the week’s most significant economic indicators at the tail end of your workweek and throw in a little context. And, because it’s Friday, we promise to keep things nice and short. For the week of May... Read more »
‘Balancing Act’ bill would eliminate boat deduction
By Jonathan Sweet
May 17, 2013
A Minnesota congressman has proposed a bill to address sequestration by making several changes to the federal tax system – including one that could hit the boating industry. Rep. Keith Ellison, D-Minn., has introduced H.R. 505, called the “Balancing Act.” Among the tax code revisions he proposes... Read more »
From the archives: Don’t forget to promote your website
Liz Hochstedler
May 16, 2013
As the Internet has boomed into something most people use nearly all day, every day, a store’s web presence has become increasingly important. Though it’s great when customers find your dealership through a search engine, it’s even better when they remember your site enough to type it directly... Read more »
Boating industry gathers in D.C.
By Jonathan Sweet
May 14, 2013
Hundreds of industry stakeholders met in the nation’s capitol last week to hear from policymakers and deliver boating’s message to legislators. The annual American Boating Congress is the industry’s two-day event focused on public policy and its impact on recreational boating. ABC is organized... Read more »
Social Media Monday: Is Pinterest viable for dealers?
Jonathan Sweet
May 13, 2013
Welcome to this week’s Social Media Monday, where we answer your social media questions. You can submit questions via the comments below or by email to jonathan.sweet@boatingindustry.com. In reading previous comments, it does not appear that dealers are using Pinterest at all. Is this really a viable... Read more »
Chaparral’s Jim Lane on entrance into jet boat market
Jonathan Sweet
May 10, 2013
Last week was a busy one in the jet boat market, with both Chaparral and Rec Boat Holdings announcing plans to jump into the fray. Both companies will be using jet propulsion technology from BRP, which exited the boat market itself in the fall of 2012. Boating Industry talked to Chaparral President... Read more »
Target’s Neiman Marcus flop
Jonathan Sweet
May 10, 2013
Target has carved out a successful niche for itself as the upscale discount alternative – the place for people who want a bargain, but don’t want to shop at Wal-Mart. Over the years, high-profile partnerships with designers and labels such as Isaac Mizrahi and Missoni have helped solidify that reputation... Read more »
Q&A: TCF Inventory Finance on the market, financing and 2013
Jonathan Sweet
May 7, 2013
TCF Inventory Finance recently marked its fifth year in business. Those five years have seen plenty of change in the financial markets and the boating industry. CEO Ross Perrelli and Peter Kelley, president of TCF Canada, shared their thoughts on where we’ve been and where we’re going in an email... Read more »
