Government weighing on industry growth

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Jonathan Sweet, Editor in Chief
April 1, 2014

Most feel regulations, policies hurting their companies Thom Dammrich, president of the National Marine Manufacturers Association, said at the Miami International Boat Show that the two things that worried him most were “weather and Washington.” Clearly, he’s not alone as the latest Boating Industry... Read more »

18 solutions to boost sales

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April 1, 2014

Boat dealers share their best ideas for selling more the marine industry may be recovering, but there’s still plenty of room for growth. As more buyers come back into the market, the best dealers are positioning their companies to get a bigger share of the pie. We gathered information from dealers... Read more »

Capital matters

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April 1, 2014

The boating industry heads to Washington for ABC 2014 One of the best opportunities for the marine industry to affect public policy is coming up next month in Washington, D.C. This year’s American Boating Congress will be May 5-7 at the Liaison Capitol Hill, just a short walk from the Capitol. ABC... Read more »

Consumer financing stabilizes

loan contract approved

Liz Keener, Managing Editor
April 1, 2014

Prime and subprime customers receive loan approvals, though lenders are being more diligent Consumer financing has leveled out. It’s great news for consumers trying to get loans, dealers and manufacturers selling units and anyone else in the industry that relies on increased boat sales. Customers with... Read more »

Q&A with Jim Lane, president, Chaparral & Robalo

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Jonathan Sweet, Editor in Chief
April 1, 2014

While not immune to the boating market crash, the Chaparral and Robalo boat brands have weathered the downturn better than many. Jim Lane, president at Chaparral since 1977, has seen his share of ups and downs in the boating market, but says he is confident about the future of the company’s brands.... Read more »

Investing in you

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Liz Walz, Columnist
April 1, 2014

I have a confession to make. I grew up discriminating against salespeople. Our family consisted of health care workers, engineers and scientists, so it was easy to throw salespeople under the bus. I didn’t know any. And the movies, books and television shows that featured them weren’t very kind. Salespeople... Read more »

At the Helm: 10 years of the Top 100

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Jonathan Sweet, Editor in Chief
April 1, 2014

Back in 2005, Boating Industry started the Top 100 with a goal of elevating the industry. From the beginning the program has been not only about recognizing the top dealers in North America, but also sharing their best practices with other dealerships. While the industry has changed drastically changed... Read more »

Dominion names Rockefeller as YachtWorld Hero

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Jonathan Sweet, Editor in Chief
April 1, 2014

Dominion Marine Media kicked off the Miami International Boat Show by naming David Rockefeller, Jr., as the 2013 YachtWorld Hero. Now in its third year, the YachtWorld Heroes initiative recognizes individuals and their organizations that have leveraged their love and respect for our oceans, rivers, lakes... Read more »

Friday Economic Snapshot: Spring brings warm news

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By Tom Kaiser
March 28, 2014

As winter begins retracting its unusually sharp claws, we’ve seen a raft of economic data blowing in that suggests this past season did indeed have an outsized effect on North American economic activity, but that growth appears to be heating up. In the last few days, we’ve got information suggesting... Read more »

From The Archives: Event marketing

Events

By Nicholas Upton
March 28, 2014

Creating a fun or educational atmosphere through an event will put get customers energized about being on the water and put them in the buying mood. What could be better! A well-executed event not only brings customers back, but those customers bring friends too. It’s also an easy way to extend the... Read more »

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