Economic snapshot: GDP mixed with auto sales, jobless claims provided mixed news

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By Liz Keener
June 26, 2014

Though some news, such as the decrease in unemployment claims and an increase in auto sales, was positive this week, a drop in the GDP and only a slight increase in consumer spending disappointed economists. GPA down in Q1 Gross domestic product decreased at a 2.9 percent annualized rate in the first... Read more »

From the Archives: Communicate with employees no matter what

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By Nicholas Upton
June 26, 2014

In any relationship, communication is key. But it’s easy to forget that when you’re running a business; which can be disastrous for morale. When management stays quiet, rumors spread and people get scared or spend their once productive days searching the job boards. Take a little advice from... Read more »

The business benefits of a pipeline mentality

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By John Graham
June 24, 2014

Today, the customer story is simple. Loyalty ranges from non-existent to temporary. Mining the Internet is second nature, relying on smartphone apps to cut through the clutter. With an endless array of channels available, engaging customers can be an exercise in futility. Surprisingly, the current situation... Read more »

Video: Mercury rolls out new outboards, new approach to sterndrives

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By Jonathan Sweet
June 24, 2014

Delivering on the long-rumored news that it would be moving away from auto engines and building its own blocks, Mercury debuted its new engines for 2015 last week. The new Mercury MerCruiser 4.5L, V6, 250 hp sterndrive is being manufactured at Mercury’s world headquarters in Fond du Lac, Wisconsin,... Read more »

Economic snapshot: Housing up, unemployment down

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By Jonathan Sweet
June 19, 2014

This has shaped up to be a pretty solid week of economic news, with housing leading the way. Housing starts Starts swung up in May to a seasonally adjusted annual rate of just over 1 million. Although down from April, that’s a 9.4 percent increase from May 2013 – and year-over-year is the important... Read more »

RBLC committee shines light on youth boating programs

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By Nicholas Upton
June 19, 2014

With the launch of the new youth web portal on Discover Boating, it’s a good time to take a look at the project and the Recreational Boating Leadership Council’s youth boating subcommittee. Headed up by George Harris at the Northwest Marine Trade Association and Keith Christopher with Boy Scouts... Read more »

Evinrude wows Milwaukee crowd with all-new E-TEC G2

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By Liz Keener
June 17, 2014

When describing their new E-TEC G2, Evinrude executives used words such as powerful, different, audacious, heroic and quality. It appears — at least from the outset of the global unveil — that BRP lived up to those words with its latest engine. The E-TEC G2 is available in 200-300 horsepower, and... Read more »

Lessons from Other Industries: GM and why culture matters

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By Jonathan Sweet
June 12, 2014

Company culture is one of those things that can be easily dismissed as unimportant. Many businesses don’t watch it the same way they track, say, service department efficiency or turn rate. While often portrayed as a Google with Ping-Pong tables, culture is about way more than having fun. Nothing brings... Read more »

Economic Snapshot: Mild progress going into summer

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By Tom Kaiser
June 12, 2014

After nearly crossing the record-setting 17,000 mark, the stock market has slightly retreated after the World Bank cut its 2014 global growth estimate to 2.8 percent from the previously expected 3.2 percent. Two big reasons? Trouble in Ukraine and, you guessed it, the impact of last winter’s harsh... Read more »

85 years of boating history

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Tom Kaiser & Jonathan Sweet
June 12, 2014

A look back at more than eight decades of the boating industry It was 85 years ago this month that Boating Business was launched as “The Trade Journal of Boats and Motors.” The forerunner of Boating Industry was the first trade magazine for those in the industry — “the men whose bread and butter... Read more »

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