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How to do it the right way: Making self-promotion work for you

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By John Graham
December 4, 2014

There’s nothing complicated about being successful in business. It’s simple and it goes like this: It’s all about making a name for yourself. That’s it, self-promotion. Getting known. Whether it’s finding and impressing prospects, keeping current customers, or moving ahead in a career, volunteering... Read more »

Economic Snapshot: Increased foundations of consecutive growth

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By Brianna Liestman
December 4, 2014

Consecutive growth in the manufacturing and non-manufacturing indexes continued in November, indicating strong economic activity in both sectors. ISM non-manufacturing index The ISM non-manufacturing index grew 2.2 percent from October to November, from 57.1 to 59.3. The reading is significantly higher... Read more »

Weekly 5: Jury awards $15 million in Brunswick, Baja boat fire case

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Boating Industry
December 2, 2014

The BI Weekly 5 is a collection of tips, news and data affecting the boating industry this week. Be sure to look for the BI Weekly 5 every Tuesday on BoatingIndustry.com. 1. Jury awards $15 million in Brunswick, Baja boat fire case A Missouri man injured in a 2010 boat fire on the Lake of the Ozarks... Read more »

Unique mall boat displays generate significant leads

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By Brianna Liestman
December 2, 2014

As boat sales continue to see a gradual upward trajectory, it’s paramount that dealers continue to get creative with their marketing. Some of the best methods are tactile in nature: It’s difficult to not imagine cruising on the water with the wind in your face when you’re on or near a boat.... Read more »

Economic Snapshot: Small dips in consumer confidence, pending home sales

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By Brianna Liestman
November 26, 2014

While consumer confidence and pending home sales both declined this month, both indexes continue to increase year-over-year. The GDP was also revised up from its earlier estimates, which exceeded economists’ expectations. Consumer confidence Consumer confidence dropped to 88.7 in November, down from... Read more »

Weekly 5: Industry unhappy with EPA ethanol reversal

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Boating Industry
November 25, 2014

The BI Weekly 5 is a collection of tips, news and data affecting the boating industry this week. Be sure to look for the BI Weekly 5 every Tuesday on BoatingIndustry.com. 1. Industry unhappy with EPA ethanol reversal Last fall, the marine industry won an apparent victory when the EPA announced plans... Read more »

2014 Dealer of the Year: Gordy’s Lakefront Marine

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Kelsey Houle
November 25, 2014

Gordy’s Lakefront Marine For 60 years, family has been at the center of what makes Gordy’s Lakefront Marine successful. What Gordy Whowell started on Wisconsin’s Lake Geneva in 1955 as a seasonal boat ride and rental operation has grown since then to a diversified operation including boat sales,... Read more »

Q&A with MoreBoats.com: A new model with extensive research

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By Brianna Liestman
November 25, 2014

While at the Marine Dealer Conference & Expo last week, I had a chance to sit down for a Q&A with one of our newest exhibitors, MoreBoats.com, a boat search tool using a pay-per-lead model for dealers and brokers. The website was launched by Vladimir Islamov and Anna Islamova (husband and wife... Read more »

METS sets record for attendance, exhibitors

Jason Gardner, Chuck Yates, Sea Deck 3

Craig Ritchie
November 21, 2014

The numbers don’t lie – the 2014 METS was the biggest ever, with record numbers of both exhibitors and visitors. A total of 21,086 people attended the world’s largest marine equipment trade show, which wrapped up Thursday in Amsterdam, Netherlands. This beats the record 20,500 exhibitors who attended... Read more »

Economic rebound in US, Europe fuels business at METS

Sue Smith, Jackson Smith, Gator Guards 2

By Craig Ritchie
November 20, 2014

The 27th annual METS appears to be a show of superlatives, with record numbers of exhibitors, strong attendance through the first two days, and deals being made throughout the massive Amsterdam RAI exhibition complex. For the second straight day, attendance surpassed 2013 levels, with 8,464 marine industry... Read more »

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