Mercury unveils new graphics for FourStrokes
July 9, 2012
Filed under News
FOND DU LAC, Wis. (July 9, 2012) – Mercury has unveiled a new graphics package for its 40 – 115hp FourStroke outboard engines.
An extremely favorable consumer response to the contemporary look of Mercury’s new 150 FourStroke prompted the update to some of Mercury’s other FourStroke models.
“We’ve received a lot of very positive feedback on the graphics theme that debuted on the new 150 FourStroke last year,” said Steve Miller, senior category manager at Mercury Marine. “With customers asking Mercury to expand this look across a broader range of products, we are pleased to announce that this graphics package will be standard on the 40, 50, 60, 75, 90 and 115 horsepower FourStroke platforms for the 2013 program year.”
The new graphics package was introduced by Mercury Marine – a world leader in the design and manufacture of marine engines – with the launch of the 150 FourStroke in 2011. The new graphics are intended to strengthen continuity in the FourStroke lineup. Production of the new FourStrokes with the upgraded graphics package has begun, and new inventory has arrived at global distribution centers.
About Mercury Marine
Headquartered in Fond du Lac, Wis., Mercury Marine is the world’s leading manufacturer of recreational marine propulsion engines. A $2 billion division of Brunswick Corporation (NYSE: BC), Mercury provides engines, boats, services and parts for recreational, commercial and government marine applications. Mercury’s industry-leading brand portfolio includes Mercury and Mariner outboard engines; Mercury MerCruiser sterndrive and inboard packages; MotorGuide trolling motors; Mercury propellers; Mercury inflatable boats; Mercury SmartCraft electronics; Attwood marine parts; Land ‘N Sea marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at mercurymarine.com.