Sea Tow names Vanessa Dayton Director of Marketing
Sea Tow Services International Inc.
February 21, 2013
Filed under News
Southold, N.Y.—February 21, 2013—Sea Tow Services International, Inc., the nation’s leading on-water assistance provider, is pleased to announce that Vanessa Dayton has been promoted to Director of Marketing of Sea Tow. Previously, Dayton was Sea Tow Marketing Manager.
As Director of Marketing, her duties will include managing the Sea Tow brand, developing and executing the company’s marketing, social media and public relations plans, participating in business development efforts and working with Sea Tow’s National Marketing Council.
Dayton joined Sea Tow in 2011 after holding a variety of other positions in marketing, advertising and public relations. Since that time she has been committed to leading the marketing and public relations efforts for the Sea Tow Brand.
“Over the past two years, Vanessa has shown that she has the skills and knowledge to effectively lead the Sea Tow brand into the future,” said Kristen Frohnhoefer, Sea Tow Chief Administrative Officer. “Over this short period of time, she has earned the respect of her colleagues, our Sea Tow Captains and her industry contacts. She is an integral part of the Sea Tow team, and I am personally honored to work with her.”
Dayton holds a Bachelor of Science Degree in Business Administration from Merrimack College in North Andover, Mass.