First Progressive Insurance San Francisco Boat Show ‘exceeded our expectations’

Progressive Insurance
January 29, 2014
Filed under News

SAN FRANCISCO — The Progressive Insurance San Francisco Boat Show closed Sunday after a successful inaugural show, attracting 7,806 visitors to the idyllic McCovey Cove at AT&T Park and Pier 48. Initial reports from the industry and participating exhibitors are positive, with many of the show’s participants touting both the quality and quantity of traffic throughout the weekend.

“The inaugural San Francisco Boat Show exceeded our expectation in both sales and in quality prospects,” Reinhard Boost, NorCal Mastercraft

“The boat show has been a great mix that offers something for everyone. We’ve seen demographics here for all types of cruising, and the attendance has really covered a whole range of customers for us,” Steve Faber, Cruise One

“The Progressive Insurance San Francisco Boat Show had attendance and traffic beyond what we expected for a first time event. Friday and Saturday was busy and we were talking with attendees non-stop from opening through the afternoon,” Scott Ruck, Ruck Marine

“It really has been an awesome show. The marketing was great. We saw the boat show on the news, and we are ready to sign up for next year!” Paula Richardson, Sporting Edge Ski and Marine.

The 2014 show featured a variety of educational opportunities and attractions to attract qualified boat buyers through its gate including: Discover Boating Hands-On Training; Discover Sailing- On the Water Training presented by Sail America; a San Francisco Bay Sailing Experience; Try It Cove, a popular in-water area where attendees were able to try out the latest in paddlesports including stand-up paddleboarding and kayaking; an extensive seminar lineup, toy boat building for kids and more.

The show made headlines throughout the area including:

Examiner: San Francisco Boat Show debut makes January feel like summer vacation

KOIT: Photos from the San Francisco Boat Show

Bay Area Parent: Top Picks for Family Fun Around the Bay Area

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