Brunswick CEO, McCoy, announces retirement

Brunswick-succession

By Tom Kaiser
May 22, 2014

Dustan “Dusty” McCoy, chairman and chief executive officer of Brunswick Corporation since 2005, announced his eventual retirement as part of a succession plan that follows the recent appointment of Mercury Marine president, Mark Schwabero, to the newly created position of president and chief operating... Read more »

Mercury’s Mark Schwabero named Brunswick President, COO

TKaiser
May 8, 2014

LAKE FOREST, Ill. — Brunswick Corp. announced Mark Schwabero, president of Mercury Marine, has been promoted to the newly created position of president and chief operating officer of Brunswick. In his new role, Schwabero will report to chairman and CEO Dusty McCoy. Mercury Marine president Mark Schwabero... Read more »

Brunswick Reports Q2 2013 Earnings

SeaRaySunDeck

By Tom Kaiser
July 25, 2013

Outboards are strong, while fiberglass sterndrives continue trailing overall market Citing strong performance in its outboard engine, fitness equipment and U.S. bowling segments, Brunswick Corporation (NYSE: BC) reported positive second quarter 2013 financial results. Net sales increased 4 percent versus... Read more »

Analysts weigh in on the recovery

Jon Mohr
July 14, 2010

The year 2010 will represent the low point in new unit sales as a percent of total unit sales for the industry and a recovery in new powerboat unit sales, estimated at 10 percent, should begin in 2011. Those were among the conclusions of an interesting report issued today by Wells Fargo Securities in... Read more »

New model year intros: What time is the best time?

mdavin
April 23, 2010

By Mike Davin, online editor, Boating Industry — Last year, Brunswick was one of several companies that decided to push back the introduction of its new model year to give dealers more time to sell the previous year’s inventory. At the time, the company said it would allow dealers to liquidate... Read more »

Brunswick joins automakers in paring down offerings

Jon Mohr
August 12, 2009

As in the auto industry, where companies like GM are narrowing their focus by eliminating brands and models to help lure customers back – which the New York Times discussed in a story today – Brunswick has made the decision to discontinue its Maxum line, which has been around since 1988. You can... Read more »