Weekly 5: New NOAA app offers free nautical charts
The BI Weekly 5 is a collection of tips, news and data affecting the boating industry this week. Be sure to look for the BI Weekly 5 every Tuesday on BoatingIndustry.com.
1. New NOAA app offers free nautical charts
MyNOAACharts, a new mobile app from the National Oceanic and Atmospheric Administration, was released this week for Android tablets. The app has built-in GPS capabilities to allow users to find their location on NOAA charts and will be in a beta test until Labor Day weekend. At that point the NOAA will evaluate usage and user feedback to see if development should continue. For those not using an Android tablet, NOAA also offers free PDFs of the charts at www.nauticalcharts.noaa.gov.
2. Oklahoma regulates boat rental businesses
Oklahoma is cracking down on illegal boat rental businesses by requiring a use permit to operate on lakes in state parks. The new law, which takes affect this fall, is designed to protect legitimate businesses from individuals renting their boats without paying the appropriate fees.
3. Measure your social media impact
We’ve written a lot lately about the importance of a social media presence for your business. But how do you know if your social media efforts are working? Social Media Examiner offers three simple ways to track your social media success.
4. The changing world of Google+
Speaking of social media, big changes afoot from Google and their social products. (link:) From changes in display to new photo options to a stand-alone version of Hangouts, there’s plenty more to take in.
5. Preparing for the next Sandy
After Sandy wreaked havoc on the East Coast last year, Congress appropriated additional funds to the National Weather Service. That money means an upgrade to the NWS’s supercomputers and better ability to track the path of storms.