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News
Yamaha Marine Announces Power Into Fall Sales Event
Yamaha Marine gives customers more ways to add value to their next outboard purchase with the “Power Into Fall” sales event. From October 12 through December 14, 2026, customers who purchase select, new, eligible Yamaha…
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Features
Casting Ahead: Key Fishing Boat Trends for 2026
Even though the fishing boat category is still experiencing the negative side effects of a strained economy, they remain the most popular choice for recreational boaters. We spoke with different marine businesses to see what's…
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Best Practices
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Features
Website Chats That Fail, and How to Fix Them
There are four different kinds of website chats. Three of them fail, but there's a fourth that, if done properly, can help generate sales.
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Features
The Measure of a Great Marine Business
When news broke that Eddie Smith had transferred ownership of Grady-White Boats into a purpose trust rather than accepting a…
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Best Practices
Close More, Lose Less: Sales Moves to Make Right Now
Peak selling season still has runway. This article offers tips on how dealers can close more business before you get…
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Features
2024 Women Making Waves
By Boating Industry Staff Now in its seventh year, Women Making Waves is Boating Industry’s…
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