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Features
Top 100 Ideas: Lake Union Sea Ray
Lake Union Sea Ray was a dealership with a set of common problems. Management had a lot of questions about the effectiveness of...
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Weekly 5
Weekly 5: Gas prices expected to stay steady
The BI Weekly 5 is a collection of tips, news and data affecting the boating industry this week. Be sure to look for the BI Weekly 5 every Tuesday on BoatingIndustry.com.
1. Gas...
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Blogs
Get what you need from your company’s marketing
The sales function is built into the DNA of every business. It’s as basic and unquestioned as a “great steak” at a company...
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Columns
At the Helm: Get social
Jonathan Sweet, Editor-in-Chief
Way back in 2009, I first started presenting to business owners on the topic of social media. The reaction back then to this new-fangled technology was predictably confused. I... read story
- Lobbying for a change May 1, 2013
- At the Helm: Are you paying attention? April 1, 2013
- How to be memorable April 1, 2013
- Hungry for it March 1, 2013
- At the Helm: Boating’s next wave March 1, 2013
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In This Issue
Social media: 66 tips and tools to grow your business
Jonathan Sweet, Editor-in-Chief
Pinterest, Facebook, YouTube, like, SEM, poke, Tweet, fan, hashtag, SEO, Instagram, Google+, graph, feed – it’s easy to get lost in the world of social media and digital... read story
- Winning the Culture War May 1, 2013
- The integrated helm May 1, 2013
- Outboards getting technical May 1, 2013
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