Featured Boating Content



22 Reasons Why Salespeople Don’t Make More Sales

There are a few star performers in sales. The other 99% fall on a continuum from very good to poor. While this isn’t news to... 
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Weekly 5


Weekly 5: Miami, Key Biscayne officials proceed with mediation over boat show

The BI Weekly 5 is a collection of tips, news and data affecting the boating industry this week. Be sure to look for the BI Weekly 5 every Tuesday on BoatingIndustry.com. 1. Miami,... 
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Answering the phone is a marketing function

Research says that 66% of small businesses value phone leads above all others, and spend $68 billion in advertising to get people... 
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Sponsored Product Showcase



At the Helm: Industry outreach pays dividends

Watching what’s going on with the government – especially at the Federal level – can often be an agonizingly slow affair. I’ve often heard comments about how our industry... read story

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In This Issue


17 Strategies of a Service Superhero

Processes and profitability drive the success of any service department, and we tend to focus on the technical aspects of the work: Create better procedures, do a better walk... read story

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